LAY'S
🥔
LAY'S 🥔
No Lay’s No Game
Bringing Lay’s brand message “No Lay’s No Game” to life on social, we have created assets bring home the message that Lay’s is a major Champions League sponsor and without them the game just isn’t the same.
Messi’s Ballon d‘Or
We celebrated Messi’s Ballon d’Or win with a bang on social. Tapping into the CGI trend of last year, we made an amazing asset that celebrated his record breaking win in Paris.
The Results
This CGI asset was the highest performing brand asset on Messi’s Instagram in 2023 with 4.1 Million likes.
No Lay’s No Game
We took to the streets of Europe to suprise fans with UAFA Champions League tickets if they had Lay’s. No Lay’s = no game.