adidas
🌍
adidas 🌍
Move for the Planet
For every ten minutes of activity, adidas contributed €1 to charities helping climate change. Through the message, “No matter how you move, move for the planet,” we inspired people to get active in their own way and turn every movement into meaningful impact.
Adidas’ athletes took on the 10-minute challenge, showing the audience that even if you don’t nail the movement, you’re still doing it for the planet.
However you move, move for the planet.
We then got unexpected influencers to give moving for the planet a go with some hilarious results…